Think What the Buyer Wants in Cooperation

1. Cautious and Meticulous Buyers

When I received the wholesale inquiry, I saw the buyer’s information and did a background check as soon as possible. I learned the buyer’s country, email address, phone number and other basic information. During the communication process, I gradually learned about the buyer’s current situation. Brands, prices, best-selling specifications and patterns, and other information on the agent. In fact, at the beginning, the other party was always unwilling to disclose key information such as the company name. After I continued to communicate with each other carefully, the buyer gradually let go of his defenses. In the end, I successfully grasped all the key information about the buyer and started a pleasant journey of cooperation.

2. Follow up Inquiries and Understand Buyers’ Needs

Next, my job is to understand the local market and procurement needs through buyers. After careful communication, I learned that he would like a stable factory and can offer them different price level to fullfill his market. After some actual use cases and comparisons, buyers showed great interest in our products. The country where the buyer is located requires some certification for our office chairs. After communicating and confirming that the certification is no problem, I began to confirm the order details with the buyer.

In the process of follow-up communication, I have a careful idea, that is, it is best to respond to customers in the first time, understand the needs and problems, and directly address the pain points of buyers, simply and directly, so as to leave a relatively good impression on customers within wholesale cooperation.

Lay the groundwork for subsequent communication.